Marketing Automation Specialist
Job Description
As our Email Marketing Specialist, you’ll craft and manage engaging email campaigns for a wide range of clients across Australia, using platforms like ActiveCampaign and Dynamics 365 Marketing (CI). Your role will focus on delivering personalised, data-driven content that drives results. Experience with building low-code or no-code websites using tools like Wix will be highly regarded, especially to support broader campaign execution and client engagement strategies. What You’ll Do
Email Marketing Automation – Create and manage email campaigns using platforms like ActiveCampaign, Marketo, Salesforce Marketing Cloud, Eloqua and othersWebsite Management – Maintain and update company websites using Wix, Squarespace, WordPress or similar platformsClient & Team Collaboration – Work with internal marketing teams and external clients to gather requirements, share updates and present resultsCRM & Database Management – Oversee customer databases and CRMs to ensure accurate targeting and data integrityProduct & Service Knowledge – Build strong understanding of company offerings to support effective campaign messagingProject Support – Assist with implementing marketing automation system solutions and ensure smooth project delivery
Qualification
Experience – 3+ years email marketing campaigns and managing websitesTechnical Skills – Proficient in email and landing page creation, with ability to read and write HTML if needed.Attention to Detail – Highly organised and results-focused with strong attention to accuracy.Task Management – Able to prioritise responsibilities and escalate issues when necessary.Communication Skills – Excellent written and verbal communication in English.Educational Background – Bachelor’s degree or equivalent, preferably in IT, Computer Science or related field
About The Investment Firm
A boutique investment firm specializing in startups and high-growth companies focused on developing cloud and enterprise technologies and services. It provides strategic support, capital, and industry expertise to help innovative businesses scale and succeed in competitive markets.