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Digital Content Writer

ZigZag Careers

Pasig City, Metro Manila

Posted over a month ago

Qualifications

Educational Attainment

College Graduate

Min. Work Experience

3 years

REQUIRED QUALIFICATIONS:
  • At least 3 yrs experience in writing copy for websites
  • A passionate copywriter, with excellent English language skills, both speaking and writing
  • A quick thinker, with experience in conducting industry research online
  • At least 1yr Experience in writing copy for e-commerce websites
  • Experience and a strong understanding of online marketing is highly desirable
  • Experience in managing a small team
  • Excellent organisational skills and capable of running multiple copywriting projects simultaneously

Job Description

RESPONSIBILITIES:
 
The Digital Content Writer is responsible for all site content, this includes the product itself. They will be part of the Marketing Team and work closely with external agencies and partners to ensure the website projects they’re working on gets coded and executed to perfection. Creating a product requires research and understanding of specific industries that sell the same product – we want to deliver the exact same product and service as any business within the respective industry. First step to creating a product:
 
  • Request a domain name and mind map possible products that can be associated with the name.
  • Googling related products and industries will provide more insight into page content/ structure.
  • Select a product or industry that is already well established.
  • Decide on product structure; if it is a service, if it needs to be broken down. ExampIe: A dance school will provide dance classes as a service, classes can be broken down into age groups to avoid mixing and matching young and old students.
  • Create unique content based on the core product. A conceivable product that is relevant to the acquired domain: Example: A “sydneyphysio.com.au” domain will use a product relating to “physiotherapy studio located in Sydney”, or “sports massages in Sydney” – the product should remain consistent throughout the site and be kept simple. Sometimes an obscure domain name may be provided – these may include names such as: “ABCM.com.au” or “GoldenChicken.com.au” – while these types of domain names may not be desirable or easy to work with, these can still be broken down to deliver products or services. Creating products as simple as possible are key to creating, easy web layouts and website design.

Job Details

Job Location

Pasig City, Metro Manila

Employment Type

Full-Time

Job Category

Computer & IT

Work Schedule

Day Shift

Position Level

Professional

Gross Monthly Salary

Php 35,000 - Php 45,000

ZigZag Careers
Company Size
501-1000 Employees
Industry
BPO

Transcom is a global customer experience specialist, providing customer care, sales, technical support and credit management services through our extensive network of contact centers. We are 30,000...

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